Using Evidence Effectively

I found that chapter 15 talked about how to use evidence effectively, and in doing so, the audience will know how valid, and creditable the speech is. There are four types of forms of presenting evidence. Ethos has to do with the speakers credibility and focuses on referencing on own experiences. Pathos is emotional proof, and often uses motions such as humor in a story. Mythos refers to cultural beliefs and values, on example is using such stories as a well known fable. The final example is logos, which provides more statistical data. Logos mostly appeals to logical data is the most persuasive type when trying to make people side with your opinion. Ethos asserts how the audience perceives you. This has an impact on the validity of the speech. If people think that your speech is invalid, than it is mostly likely will not engage the audience from the start. To some extant, I think that asserting yourself as an expert on the topic is what will win over the audience in trusting you on the topic. I think that for my speech, I want to be able to use a majority of the types of evidences to assert that I am confident in what I am talking about. Reading about all the different types makes me want to use all the information and apply it accordingly so that people trust my judgement.